Helping users find mobile-friendly pages

I am probably one of the few users who does not search the web using either a smartphone or tablet. I am usually on either my desktop or my 17” laptop BUT the majority of my sites are mobile-friendly including this blog.

On November 18, 2014, Google published the following on its Webmaster Blog:

Have you ever tapped on a Google Search result on your mobile phone, only to find yourself looking at a page where the text was too small, the links were tiny, and you had to scroll sideways to see all the content? This usually happens when the website has not been optimized to be viewed on a mobile phone.

This can be a frustrating experience for our mobile searchers. Starting today, to make it easier for people to find the information that they’re looking for, we’re adding a “mobile-friendly” label to our mobile search results.

You can see an example of how the listing will look once Google decides your site is mobile-friendly. I could not find a listing that was already marked as mobile-friendly.

Mobile Friendly site example.

Google will be rolling out his change over the weeks to come.

A page is eligible for the “mobile-friendly” label if it meets the certain criteria as detected by Googlebot. You can read the entire article and the criteria that Google will use for deciding if your page/site is mobile friendly – Helping users find mobile-friendly pages

You can check your pages with the Mobile-Friendly Test, The image below shows you the report on this site.

Graphic of Google's mobile friendly test site.

If you’re interested in learning more about mobile sites, check out the Google Webmaster’s Mobile Guide or the Principles of Site Design on Web Fundamentals.

Is your site mobile-friendly?

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